Web page standards are constantly changing. If your site is more than a few years old, chances are its architecture does not include the ability to be easily changed or updated. But in the past few years, several new advancements have evolved that make creating flexible, dynamic web sites more economical. ‘Open-source code’ and ‘database-driven content’ mean a new site can serve as the foundation of your web presence indefinitely!

The simple answer is WordPress. WordPress is not just a web site development platform, it is a movement. Millions of users and developers share their ideas, their code and their support in an effort to standardize web site development.

WordPress is THE industry-standard CMS. A CMS is a database driven web site that dynamically changes based on the data entered into the database. WordPress includes administration tools that provide the mechanism with which to change the data, thereby allowing site owners to edit their own site content with ease. In addition, with WordPress, clients get the latest and greatest; An open-source platform whose community includes millions of users and developers, all sharing information, plug-in modules and technical support in effort to standardize web site development. The platform is regularly enhanced and upgraded to keep with the latest in trends and specifications. WordPress essentially allows you to infinitely enhance your web site’s capabilities with either plug-in functionality or programming customizations.

For a client, the best part about WordPress is the client administration tool that allows site owners to take control of their site’s content. If you can fill out a form in your web browser, then you can edit your web site’s content. Adding news articles, photo galleries, social media site feeds, and other common functions are a snap. You still need an experienced developer to make complex customizations, but having WordPress means the code is open source and available to be modified to whatever the application calls for. The possibilities are endless. Of course, every business is different, and oftentimes, custom development is required. But for the most part, we start you off with the features that many small-to-medium sized businesses will need for a complete web site.

For a developer, the best part about WordPress is the open source platform. The software is free. The Internet is full of articles, tips, plug-in code and user forums that effectively act as full time support for any project. Developers all feed off one another, share ideas, help their fellow developers and so forth! All in an effort to create a ubiquitous, modular platform providing infinite flexibility while conforming to all of the architectural rules that govern web page development.

WordPress uses a concept called ‘Themes’ to display your web site data. Equivox customizes WordPress themes to meet these needs of its client’s business applications. Having a good, custom theme is one of the key services clients should pay attention to when looking for a good web developer. Our newest themes are optimized for today’s popular devices. Whether on a desktop computer, laptop, mobile phone or tablet, our sites display all of your content in a clean, professional layout that help project a ‘finished’ presence for your business. After all, even casual Internet surfers today can tell the difference between a good web site and a bad one, so projecting a professional appearance has become an absolute requirement of what we deliver for our clients. The responsive nature of our themes also provide the foundation for optional mobile or tablet versions of your web site which have become so prevalent

There are alot of different arrangements out there. From website ‘services’ with monthly fees to recurring packages from marketing agencies. We like to keep it simple. You contract us to build a site, we build it and you own it…outright. No hidden costs, no recurring fees.

In addition, we don’t hold you hostage by registering third party accounts in our name. Our policy is that the client owns their own stuff. Any and all third party accounts we integrate are always registered in the client name & shared via cloud spreadsheet.