THE RELATIONSHIP
Carl’s Patio is a Top 50 American Furniture Retailer, with 22 stores in Florida and California. Specializing in luxury, high end Patio Furniture, they have developed a reputation for quality product and outstanding service. Another qualified referral lead Carl’s Patio executives to Equivox, where they contracted to redevelop their grossly outdated web site., PatioFurniture.com.
THE SOLUTION
Having to compete in today’s online E-commerce market is tough luck. PatioFurniture.com was well positioned as a top online retailer. But their site and support suffered from lack of attention and was seeing it’s competitors constantly implementing new features and taking advantage of technology to grab more of the incredible amount of traffic available on the Internet. The solution Equivox developed for the new web site included up to date, industry standard shopping cart software, customized and implemented to logically display thousands of products, some of which are available in thousands of combinations.



